PWC VR
Experience Centre
Early-stage immersive concept for airline operations and future travel
PwC VR Experience Centre was an early virtual reality prototype exploring how immersive technology could be used to communicate complex systems and future-facing ideas.
Built for Oculus DK2, the experience combined interactive environments with 360° content to showcase airline operations and potential future travel scenarios.
The opportunity
At the time, VR was emerging as a new medium, with limited understanding of how it could be applied in enterprise and communication contexts.
This project explored how immersive environments could be used to explain complex systems — such as airline operations — and present future-facing ideas in a more engaging, spatial way.
The system
Unity-based VR application built for Oculus DK2
Combination of 6DOF interactive environments and 360° video content
Early VR interface and navigation experiments
Spatial storytelling system for exploring airline operations
Experience centre deployment for guided demonstrations
Gaze-based or controller-based interaction model
Scene-based progression system
Highlights
Early exploration of VR for enterprise communication and storytelling
Combined interactive and 360° content within a single experience
Tested concepts of scale, navigation and user exploration in VR
Deployed within a PwC experience centre environment
Informed later work in immersive platforms and VR experiences